Introduction to Hugh O’Brian Youth Leadership

Hugh O’Brian Youth Leadership, or HOBY, is a premier youth leadership organization which has served the nation’s youth for the last fifty years. Founded by prominent actor Hugh O’Brian, the organization’s namesake, HOBY has evolved from an annual state seminar, limited to High School male sophomores, into a national and international leadership conference which involve nearly tens of thousands of students worldwide. However, after fifty years of serving the nation’s youth, HOBY is presently facing declining numbers in regards to attendance and funding.

The Alpha Upsilon Consulting team was brought in to perform a competitive and cooperative analysis of other youth leadership organizations in order to better understand HOBY’s role in the youth leadership arena.